American Heart Association teamed up with the Clinton Foundation and enlisted AMP Agency to create a site for kids encouraging them to get active. I helped the creative team brainstorm content for the site, which ended up comprising an educational quiz, viral posters, and an animated “look into the future”. I researched and wrote all the content for the quiz, fun facts to scroll across the bottom of the screen, and copy for the “in the future” segment and the posters section.
